Brief
Lisbeth creates handmade silver jewellery with amber, fossils and rocks she collects in around the Møn cliffs in southern Denmark. She needed a name for her brand and a simple logo to kickstart her business further, and help communicate the story of her products.
Logo & package design
We went with the name Fra Klinten (from the cliff) as it clearly communicates the locality of the products she makes, and she wanted a name that included the word KLINT.
The logo includes a simplified, abstract illustration creating associations to the characteristic cliffs, incorporating soft, organic shapes to reflect the style of her jewellery.
For the packaging, the logo is printed in silver on matte black cardboard.
